Understanding Trigger Leads: What You Need to Know

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Understanding Trigger Leads: What You Need to Know

Hi, happy Monday! I hope y'all had a fantastic Labor Day weekend, spent some quality time with family and friends, and got the chance to relax and recharge for the remainder of the year.

Today, I want to share some important info about trigger leads. Here’s what happens: let’s say you’re looking to refinance your home and you come to see me. When I pull your credit (what we call a hard credit pull), the credit bureaus notify other lenders—especially online lenders—that your credit has been pulled. Then, they start calling you. We had a case where, within 30 seconds of a hard credit pull, my client received five phone calls!

Just be aware of this. You don’t have to answer those calls. If you have any questions or need help with refinancing, feel free to reach out. And if you know anyone else who needs assistance, please send them my way!

Have a great day!

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